Culture and Customs of Brazil
Race, religion, language, culture, and national character are full of contradictions. Brazil, the largest country in South America, embodies so much paradox that it defies neat description. This book will help students and general readers dispel stereotypes of Brazil and begin to understand what country's bigness means in terms of its land, people, history, society, and cultural expressions.
This is the only authoritative yet accessible volume on Brazil that surveys a wide range of important topics, from geography, to social customs, art, architecture, and more. Highlights include discussions of the fluid definitions of race, rituals of candomble, the importance of extended family networks, beach culture, and soccer madness. A chronology and glossary supplement the text.
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Audiences boomed for the most popular stations of the period , such as Rádio
Record in São Paulo and Rádio Mayrink Veiga of Rio de Janeiro . The
commercial radio of the United States provided the basic model for the owners of
This system of sponsorship , by which an advertising agency created a program
on behalf of a large multinational company , produced many popular programs
on Brazilian radio , and later on television too ( Sinclair , 1999 , 65 ) . Greater ...
It relied above all on comedy , popular music , and telenovelas . A number of
comedians obtained such a huge following that they enjoyed long careers as
high - profile television personalities . None was more popular than Chacrinha (
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